Crafting a solid communications plan is essential for ensuring the success of your Give for Good Louisville campaign. Use the free guides, graphics, and templates below, leading up to, during, and after the giving day.
Crafting a solid communications plan is essential for ensuring the success of your Give for Good Louisville campaign. Use the free guides, graphics, and templates below, leading up to, during, and after the giving day.
Branding
Branding
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Pro-tip: Canva is an easy-to-use design software that is free to nonprofits. We encourage you to download Canva to elevate your marketing campaigns and connect more people with your mission and work.
Pro-tip: Canva is an easy-to-use design software that is free to nonprofits. We encourage you to download Canva to elevate your marketing campaigns and connect more people with your mission and work.
Branding Guide
Branding Guide
View the guidelines below to see how you can use the Give for Good Louisville brand to propel your messaging forward.
View the guidelines below to see how you can use the Give for Good Louisville brand to propel your messaging forward.
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Logos and Design Elements
Logos and Design Elements
Sharing your campaign online (and in print) means you’ll need visual elements. Download the current Give for Good Louisville logos and backgrounds to create visuals that demonstrate your participation in the giving day and inspire your supporters to give!
Sharing your campaign online (and in print) means you’ll need visual elements. Download the current Give for Good Louisville logos and backgrounds to create visuals that demonstrate your participation in the giving day and inspire your supporters to give!
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Graphics
Graphics
Save-the-Date
Save-the-Date
Encourage your networks to mark their calendars for when Give for Good Louisville returns on September 18.
Encourage your networks to mark their calendars for when Give for Good Louisville returns on September 18.
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Donate Today
Donate Today
Ask your followers and subscribers to donate to your organization during Give for Good Louisville.
Ask your followers and subscribers to donate to your organization during Give for Good Louisville.
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Thank You
Thank You
Don't forget to thank the individuals and groups that chose to support your organization by donating, fundraising, or volunteering.
Don't forget to thank the individuals and groups that chose to support your organization by donating, fundraising, or volunteering.
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Prizes
Prizes
Prizes are a great way to motivate your supporters to give back. Following the release of the prize schedule during the Prizes and Payouts Webinar on August 14, the 2025 prize graphics will be uploaded here for you to share with networks. Stay tuned!
Prizes are a great way to motivate your supporters to give back. Following the release of the prize schedule during the Prizes and Payouts Webinar on August 14, the 2025 prize graphics will be uploaded here for you to share with networks. Stay tuned!
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Messaging Templates
Messaging Templates
Save the Date Email Template
Save the Date Email Template
Consider sending a save-the-date to your network, encouraging them to add a reminder to their calendars for September 18! The sample email template can be adapted for both email and direct mail.
Consider sending a save-the-date to your network, encouraging them to add a reminder to their calendars for September 18! The sample email template can be adapted for both email and direct mail.
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Week of Email Template
Week of Email Template
Give your supporters a heads up on how they can get involved with your organization during Give for Good Louisville. The sample email template can be adapted for both email and direct mail.
Give your supporters a heads up on how they can get involved with your organization during Give for Good Louisville. The sample email template can be adapted for both email and direct mail.
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Day of Email Template
Day of Email Template
Give for Good Louisville is on September 18 and it's time to call on your network for support. Use the template below to make your day-of ask. The sample email template can be adapted for both email and direct mail.
Give for Good Louisville is on September 18 and it's time to call on your network for support. Use the template below to make your day-of ask. The sample email template can be adapted for both email and direct mail.
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Thank You Email Template
Thank You Email Template
Thanking your donors in a timely manner is key to gaining continued support. Donors who receive a thank you message within 48 hours are 4 times more likely to give again, according to Guidestar. The sample email template can be adapted for both email and direct mail.
Thanking your donors in a timely manner is key to gaining continued support. Donors who receive a thank you message within 48 hours are 4 times more likely to give again, according to Guidestar. The sample email template can be adapted for both email and direct mail.
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Social Sharing Guide
Social Sharing Guide
Give for Good Louisville is one of our region's most important, exciting, and visible days. Leverage your social media channels by using the hashtag #GiveForGoodLou and follow these best practices and sample captions to ensure your mission and needs are effectively communicated.
Give for Good Louisville is one of our region's most important, exciting, and visible days. Leverage your social media channels by using the hashtag #GiveForGoodLou and follow these best practices and sample captions to ensure your mission and needs are effectively communicated.
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Printables
Printables
Poster (11 x 17 in)
Poster (11 x 17 in)
This year's Give for Good Louisville poster is almost ready! Check back on this page later in June. Once available, we invite you to display it at your organization's headquarters and in neighboring communities. We will also have copies available for pickup in person at the Foundation's office, Tu-Th, 9 a.m. - 5 p.m.
This year's Give for Good Louisville poster is almost ready! Check back on this page later in June. Once available, we invite you to display it at your organization's headquarters and in neighboring communities. We will also have copies available for pickup in person at the Foundation's office, Tu-Th, 9 a.m. - 5 p.m.
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Sticker (3 x 3 in)
Sticker (3 x 3 in)
These stickers are evergreen and feature a QR code linked to GiveForGoodLouisville.org.
These stickers are evergreen and feature a QR code linked to GiveForGoodLouisville.org.
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Donation Cards (11 x 8.5 in)
Donation Cards (11 x 8.5 in)
Available in both English and Spanish translations, these donation cards are a fun way for supporters to share why they give!
Available in both English and Spanish translations, these donation cards are a fun way for supporters to share why they give!
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Check out the Resource Hub for your Give for Good Louisville essentials.
Check out the Resource Hub for your Give for Good Louisville essentials.
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